Meet the PCR Awards 2024 Judges

Carly’s professional background is enriched with over two decades of experience in the AV & IT industry. Throughout her career, she has developed a deep understanding of the latest technologies and trends, establishing herself as a true expert in the field. Carly heads up the B2C team at BenQ and is heavily involved in the success of BenQ as a key consumer technology brand within the UK.

BenQ is a global manufacturer of hardware and software solutions, specialising in display technology for business, education, gaming, esports and home entertainment.

An experienced leader and marketing agency professional with 17+ years of experience working in B2B Technology.

Revere Agency helps technology brands find their space in a crowded, fast-moving world. From market intelligence and strategic storytelling to visionary creative and digital impact. We develop B2B marketing with meaning – defining, shaping, and amplifying your value in a way that resonates with your audience.

CI-Distribution is one of the UK’s leading gaming and rugged client distribution companies, now operating from two UK based offices and supporting over 40 brands through 1000’s of resellers far and wide across the UK. Jon Atherton a tech industry/award winning veteran with over 30 years distribution experience, Jon has been at the forefront of the phenomenal growth that CI-Distribution has achieved over the last 7 years, launching with brands such as MSI, ASUS, Autel Drones and Razer to name a few.

Lino Notaro’s sales career within the IT Retail Channel spans across almost 30 years, having worked for the likes of Logitech, Garmin, Archos & TP-Link.

Lino is currently Retail Sales Director for UK&I and is in his 11^th year at TP-Link.

TP-Link is a global leader of Wireless Networking & Smart Home devices and accessories.

Mark Reed is a gaming and tech industry veteran with over 30 years of experience. He founded Heaven Media, a leading marketing agency, and recently acquired ebuyer.com, a major electronics retailer. He’s a successful entrepreneur and investor with a passion for the gaming space.

Michael has been at the forefront of Spire Technology’s considerable growth over the past 15 years. His current responsibilities include vendor acquisition and supporting the channel in his role as Sales & Purchasing Director.

Spire has always been channel focused; always in partnership and never in competition. Now in it’s 32nd year of trading, the company are a leading distributor for the likes of Asus, Corsair and TP-Link.

Simon has worked as a specialist IT channel journalist, copywriter and media consultant for over 35 years. Based in Shropshire, he works with channel-facing companies to generate impactful stories that are relevant and useful for today’s channel media, and to maximise their presence and visibility in the wider channel community.

Ann Keefe is regional director for UK & Ireland at Kingston Technology. She is responsible for driving the business for all Kingston product lines and for managing the Business Development team for UK & Ireland.

Kingston is an independent manufacturer of memory products.

QBS operates Europe’s largest software delivery platform representing 10,600 enterprise software publishers sold via 6,200 reseller partners into over 200,000 enterprises across Europe. QBS is scaling quickly and has been formally recognised by London Stock Exchange, Bloomberg, D&B and several other research firms for their technology platform and rapid growth. QBS has revenues approaching USD250million, 180 colleagues and 9 offices in EMEA.

Dave Stevinson is the founder of the QBS Technology Group incorporating businesses across advanced analytics, financial modelling and Software delivery, Dave has been CEO of QBS Software and has grown the company 12X in 5 years. He has a background in technology and has worked in and on the channel for over 25 years.

I have 15 years of extensive experience in the IT sales channel. For the past five years, I have successfully managed the UK and, over the last 4 years all of Northern Europe.

During this time, I have prioritised building strong, cohesive teams to drive growth, exceed targets, and develop and evolve strong channel partnerships with our customers.

A significant aspect of my success has been my ability to craft and implement effective go-to-market strategies, these strategies have been instrumental in penetrating new markets, increasing market share, and driving growth across Northern Europe.

I have 15 years of extensive experience in the IT sales channel. For the past five years, I have successfully managed the UK and, over the last 4 years all of Northern Europe.

During this time, I have prioritised building strong, cohesive teams to drive growth, exceed targets, and develop and evolve strong channel partnerships with our customers.

A significant aspect of my success has been my ability to craft and implement effective go-to-market strategies, these strategies have been instrumental in penetrating new markets, increasing market share, and driving growth across Northern Europe.

Industry Veteran with more than 30 years of success driving Gaming PC Brands. Equipped with a strong portfolio of achievements, reputable for fuelling commercial growth and partnerships with a lifelong passion for technology. Proud winner of PCR ‘Retailer of the Year’ and been accoladed with ‘Industry Achievement’.

CK is presently the driving force behind his new brand ‘AlphaBetaPC’ where he spends most of his time working on his passion to ensure the new brand delivers on its tagline BIGGER.BETTER.POWER.

Iwona Zalewska is the the Regional Director for the UK & Ireland and concurrently serves as DRAM Business Manager for the EMEA region at Kingston Technology Europe Co. LLC.

In her role as Regional Director, Iwona oversees sales and marketing efforts across all Kingston product lines in the UK & Ireland, aiming to maximize sales growth. She is responsible for leading the UK & Ireland Business Development Managers, developing and implementing sales strategies, and ensuring exceptional customer service.

As DRAM Business Manager, Iwona focuses on driving DRAM sales across EMEA by developing strategic sales initiatives and promotional activities with the support of her team. She also provides valuable insights to Kingston HQ on DRAM industry trends, pricing, promotions, and new product launches within the region.

Before her promotion to Regional Director, Iwona served as a Sales Manager, where she played a key role in motivating and guiding her Sales Account Managers to enhance their performance and achieve sales targets through effective planning and goal setting.

Prior to joining Kingston Technology, she worked as a Sales Account Manager at Stock and Asset Management, Ltd, focusing on the SMB market in the EE region.

Iwona is fluent in English and Polish. In her free time, she enjoys running and dancing and never misses an opportunity for a strength training session.